Article
Coachability and Decision-Making Behaviour among Financial Investors: An Empirical Analysis
As the financial sector becomes more complex, understanding the behavioural determinants of investor decision making is more important than ever. In this paper we explore the effect of coachability in strategic decision-making of financial investors and in particular on the willingness to experiment. The study is based on primary data collected from 278 experienced investors of Bhubaneswar and Cuttack by means of a standard Likert scale questionnaire. The correlation analysis was used to test the hypothesized relationships. Results show a significant relationship between coachability and adaptive decision making indicating that higher receptivity towards feedback and learning helps to follow growth-oriented investment approaches. But coachability is a trait that is overlooked and underutilized by investors in the regions we studied. The study adds to the field of behavioural finance by introducing coachability.