Article
Digital Financial Literacy and Investment Behaviour among Salaried Individuals in India
This study's primary goal is to investigate how digital financial literacy affects salaried people's investing habits. Data for this study was gathered using a standardized questionnaire. The study took into account a sample of one hundred salaried people, and the respondents were chosen using a straightforward random sampling approach. Statistical techniques like regression analysis and ANOVA were used for data analysis. The study's findings show that salaried people's investing choices are strongly influenced by their level of digital financial literacy. It was also noted that the salaried class's degree of digital financial literacy influences their investing choices. The study comes to the conclusion that increasing digital financial literacy is crucial because it may assist salaried people in making wiser investment choices and successfully diversifying their holdings.